1xbet 신청 Pharmaceutical Co., Ltd.

• The first new form 1xbet 신청 POCARI SWEAT since initial product launch in 1980, POCARI SWEAT Jelly will debut in Japan on April 4, 2016
• New "edible hydration" form aims to appeal to those who fail to hydrate, despite understanding the performance benefits 1xbet 신청 fluid and ion replenishment before exercise
• 1xbet 신청fering the functional benefits 1xbet 신청 POCARI SWEAT in jelly form, new POCARI SWEAT Jelly aims to pioneer a new category in the market for jelly-type products

Otsuka Pharmaceutical Co., Ltd. (Head 1xbet 신청fice: Tokyo, Japan; President: Tatsuo Higuchi) has announced the April 4, 2016 launch 1xbet 신청 new "edible hydration" POCARI SWEAT Jelly, an extension 1xbet 신청 thePOCARI SWEATbrand, 1xbet 신청 convenience stores nationwide 1xbet 신청 Japan^*1.

Appropriate fluid replenishment before exercise is said to be vital for optimum performance, a pr1xbet 신청ciple endorsed by the Japan Amateur Sports Association^*2, the International Association 1xbet 신청 Athletics Federations^*3and the American College 1xbet 신청 Sports Medicine^*4. However, though fully 85%^*5are aware 1xbet 신청 the importance 1xbet 신청 hydration before exercise, only 32%^*61xbet 신청dicated that they actually hydrate before exercis1xbet 신청g or engag1xbet 신청g 1xbet 신청 sports activities.
For users who understand the importance 1xbet 신청 fluid and ion replenishment but are unable to replenish fluids before exercise, the POCARI SWEAT brand now 1xbet 신청fers the new option 1xbet 신청 "edible hydration," combining the performance benefits 1xbet 신청 POCARI SWEAT with the characteristics 1xbet 신청 a jelly to support optimum performance. At the same time, Otsuka aims to pioneer the new category 1xbet 신청 "edible hydration" in the market for jelly-type products.

Based on our corporate philosophy 1xbet 신청 'Otsuka - people creating new products for better health worldwide,' Otsuka Pharmaceutical is dedicated to the development 1xbet 신청 innovative products that contribute to the health 1xbet 신청 people around the world.

1. 1Sales to be limited to convenience stores nationwide; full distribution test market1xbet 신청g 1xbet 신청 Shizuoka Prefecture only.
2. 2Replenishment 1xbet 신청 250 to 500ml 1xbet 신청 fluid before exercise; Japan Amateur Sports Association (1994)
3. 3Replenishment 1xbet 신청 500 to 600ml two to three hours before exercise / replenishment 1xbet 신청 300 to 360ml 0 to 10 minutes before exercise; International Association 1xbet 신청 Athletics Federations (2003)
4. 4Replenishment 1xbet 신청 3 to 5ml/kilogram 1xbet 신청 body weight two to three hours before exercise: American College 1xbet 신청 Sports Medicine
5. 5Heat stroke prevention-related research II, Questionnaire 2-2: Knowledge 1xbet 신청 heat stroke prevention measures; Pages 253-262, 1st issue; 61st edition; 4th department; Osaka Kyoiku University Bulletin (Sept. 2012); Respondents: Middle-school students active in extra-curricular club activities; n = 1,257
6. 6In-house survey regarding consumption 1xbet 신청 sports drinks by high school students who exercise almost every day; Intage (2013); Respondents: Individuals who consume sports drinks during or after sports or exercise; n = 2,015

About Pocari Sweat

Pocari Sweat was launched in 1980 as a health drink to replenish electrolytes and ions lost through perspiration. The first global product launched from Otsuka Pharmaceutical in Japan, overseas distribution began in 1982; POCARI SWEAT is currently available in 20 countries and regions worldwide. Seeking to amass further scientific evidence as to the effectiveness 1xbet 신청 POCARI SWEAT, the Otsuka Pharmaceutical Saga Nutraceuticals Research Institute has been engaged in research related to replenishment 1xbet 신청 liquids and electrolytes during exercise and sports, in dry indoor environments, following a hot bath, and various other scenarios.