1xbet 카지노., Ltd.
1xbet 카지노 Holdings Co., Ltd.
Nutraceutical Business in Europe Moves to New Stage
SOYJOY, 1xbet 카지노 First Japanese Product, Set to Debut in 4 Countries
Tokyo, Japan, January 31, 2011- 1xbet 카지노., Ltd.(Head Office: Chiyoda-ku, Tokyo; President: Taro Iwamoto) announced today that it will begin a phased launch of its SOYJOY nutritional food product in 4 European countries (France, Belgium, Italy and Spain) starting in February 2011 through its subsidiary Nutrition & Santé SAS (N&S).
For 1xbet 카지노 Otsuka Group*1with its two core pharmaceutical and nutraceutical businesses (NC business*2), 1xbet 카지노 development of 1xbet 카지노 NC business in Europe is an important step in its globalization efforts. By including N&S in its scope of consolidation and launching SOYJOY as 1xbet 카지노 Group's first Japanese product to be marketed throughout 1xbet 카지노 region, 1xbet 카지노 Otsuka Group is taking its NC business development in Europe to a new stage.
Based on our Soylution*3concept - soybeans can provide a solution to 1xbet 카지노 health, nutrition issues in 1xbet 카지노 future - Otsuka has focused on seeking new product ideas for and marketing 1xbet 카지노 intrinsic value of soy products. As part of 1xbet 카지노se efforts, 1xbet 카지노 Group created SOYJOY, a fruit soy bar made from soy flour, as a product that could help unlock 1xbet 카지노 global potential of soybeans due to 1xbet 카지노ir high nutritional value. Sales of SOYJOY commenced in 2006. With 1xbet 카지노 addition of 4 new countries in Europe, SOYJOY will soon be sold in 11 countries and regions*4. Moreover, 1xbet 카지노 SOYJOY line up in Europe will feature seven varieties, including strawberry and blueberry which have become hits in Japan.
N&S, which markets functional and dietetic foods in more than 40 countries around 1xbet 카지노 world, retains a particularly strong sales network in 1xbet 카지노 4 European countries in which SOYJOY will be sold. Since acquiring it in 2009, Otsuka Pharmaceutical has collaborated closely with N&S with 1xbet 카지노 eventual aim to sell products in Japan and Europe. Otsuka Pharmaceutical is committed to streng1xbet 카지노ning its relationship with N&S in order to market 1xbet 카지노 value of SOYJOY to Europe's many health-conscious consumers and to build a solid brand footing in 1xbet 카지노 region. Moving forward, Otsuka Pharmaceutical will first focus efforts on 1xbet 카지노 success of SOYJOY in Europe by expanding sales channels in 1xbet 카지노 region, followed by 1xbet 카지노 streng1xbet 카지노ning of its product line up to include original items and reviewing 1xbet 카지노 potential for localized production.
Based on its corporate philosophy of "Otsuka-people creating new products for better health worldwide," Otsuka Pharmaceutical Co., Ltd. is dedicated to contributing to 1xbet 카지노 health of people around 1xbet 카지노 world.
- *1:1xbet 카지노 Otsuka Group is a global organization of 145 companies with operations in 23 countries and regions (including non-consolidated group companies). 1xbet 카지노 Group consists of Otsuka Holdings Co., Ltd., 1xbet 카지노 Group's holding company and 1xbet 카지노 five main operating companies including Otsuka Pharmaceutical Co., Ltd. 1xbet 카지노 Group conducts diversified businesses in four segments all connected by a focus on health: pharmaceuticals, nutraceuticals, consumer products, and o1xbet 카지노rs."
- *2:Nutraceutical business: Coined expression combining "nutrition" and "pharmaceuticals" Leveraging its expertise amassed from its pharmaceutical business, Otsuka Pharmaceutical researches, develops, manufactures and markets 1xbet 카지노 products that help consumers maintain and improve 1xbet 카지노ir health.
- *3:Soylution: Coined expression combining "soy" and "solution"
- *4:Existing markets in which 1xbet 카지노 product is sold (7 countries and regions): Japan, China, 1xbet 카지노 United States, Taiwan, South Korea, Indonesia and Singapore.